consumer behaviour

Holiday shopping season

Flash sales have pitted retailers against each other and irreversibly changed Australian consumer behaviour, says UNSW Business School lecturer, Veronica Jiang.

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Banks and financial providers know how to take advantage of consumers' inability to make good decisions about financial products, writes Dimity Kingsford Smith.

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Feelings of loss and helplessness often drive unhealthy behaviours, a fact used by marketers to boost sales. But consumers can fight back, writes Nitika Garg.