customer experience

a microphone is held pointing directly at the reader

Optus said it didn’t have the ‘soundbite’ to explain the crisis. We should expect better

10 Nov 2023

Many Optus users, both personal and corporate, are familiar with technology. They appreciate details, even where they can’t take them all in.

Shopper wearing protective face mask hoards toilet paper in supermarket

Five things to know about supply chains and COVID-19 stock shortages

01 Feb 2022

Stock shortages during the COVID-19 pandemic are about more than just panic buying or labour shortages in supply chains, says UNSW Business School's Professor Jack Cadeaux

Closeup of a woman smiling while taking a selfie in her living room

Why attractive and trustworthy Airbnb hosts can charge more

11 May 2021

UNSW Business School research shows Airbnb hosts who appear to be more attractive and trustworthy charge up to 5 per cent more than their peers for similar listings.

Man wears glasses with holographic augmented reality technology

Redefining the customer experience: how AR can boost retail

26 Feb 2021

By making products seem more tangible, AR technology can significantly impact customer decision-making, shows UNSW Business School research.